Health seekers have made Healthline the fastest growing health information site. Over 150 million people turn to Healthline.com every month.

Whether you are here to learn more about a health condition, research a medication or get some tips for a healthier lifestyle, you’re in the right place. You’ll find content that’s informative, easy to understand, and engaging. You’ll also find a compassionate team of professionals who genuinely care about people.

Collage Work for Healthline Category Pages

As we publish more content, the need to house our top curated content by category is critical for SEO and website architecture. Additionally, the need to create new category pages based on data from search created an opportunity for us to visually brand the artwork consistently. 

My task was to create a branding language through the form of collages for the category pages. Along with concepting the art for each page, I also led the production of each associated asset. In total, I updated 10+ web pages with fresh art that stayed true to the topic and Healthline’s brand identity.
 
Through the use of punchy color, curated stock images that represented our readership and audience, and eye-catching compositions, I created storytelling collages.

The result of these updates increased page views. Additionally, we were able to drive more traffic by marketing the new content across social channels and create more demand from our sponsors.